What are the two major categories of revenues for Ryanair?

The two major categories of revenues for Ryanair are ticket sales and ancillary revenues. Ticket sales refer to the income generated from flights that passengers book, which is the primary source of revenue for airlines. Ancillary revenues encompass all additional income streams that airlines can generate beyond ticket sales, which often includes charges for extra services such as baggage fees, seat selections, priority boarding, and in-flight sales.

Ryanair is known for its low-cost business model, which heavily relies on maximizing ancillary revenue to maintain profitability despite offering low base fares. This approach allows the airline to keep ticket prices competitive while still generating substantial revenue from various service fees and add-ons chosen by passengers. The emphasis on both ticket sales and ancillary revenue is central to the airline's financial strategy, making option B the correct choice.